Making Credit Simple
for Every Indian
RUPIQA was founded with one mission: remove the friction, confusion, and anxiety from getting a personal loan in India. We believe every creditworthy individual deserves fast, fair, and transparent access to credit.
Democratising Access
to Fair Credit
Millions of creditworthy Indians are underserved by traditional banks — too much paperwork, too little transparency, and too slow. RUPIQA was built to fix that.
By aggregating India's top lenders on one platform and using smart technology to match borrowers with the right products, we make personal loans as simple as ordering food online.
Born from a Personal Frustration
Our founders experienced firsthand the pain of getting a personal loan — 12 bank visits, 47 documents, and 3 weeks of waiting for a simple ₹2 lakh loan. That frustration became our purpose.
The Minds Behind RUPIQA
Fintech veterans with decades of combined experience in lending, technology, and risk.
Arjun Kapoor
12 years in fintech. Previously VP at Bajaj Finserv. IIT Bombay, IIM Ahmedabad.
Priya Nair
Ex-engineer at Razorpay and Paytm. Built lending infrastructure for 2M+ users. BITS Pilani.
Rohit Malhotra
15 years in credit risk at HDFC Bank and Tata Capital. Expert in AI-driven underwriting.
Sneha Joshi
Built lender partnerships across 30+ NBFCs and banks. Ex-BankBazaar, ex-PolicyBazaar.